Discover Versace's acclaimed fragrances that embody Mediterranean glamour and Italian opulence through bold, sensual scent compositions. Read More

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Versace Description

Gianni Versace established his luxury fashion house in Milan in 1978, creating an Italian brand synonymous with opulence and Mediterranean glamour. The company was founded with the support of his siblings Santo and Donatella, who served as CEO and vice president respectively. The first Versace fragrance, Gianni Versace for Women, was introduced in 1981, marking the beginning of the brand's expansion into beauty and personal care.

The house built its reputation on lavish design philosophy centred around the power of femininity, with the Medusa logo representing the captivating allure that defines Versace's aesthetic. Following Gianni's death in 1997, Donatella Versace took creative control and continued to develop the brand's fragrance portfolio. The collection includes popular releases such as Dylan Blue Pour Homme, Bright Crystal, Crystal Noir, and Eros Flame, alongside notable fragrances like Eros, Pour Homme, and Yellow Diamond.

Versace fragrances are known for their intense, distinctive compositions that often feature strong opening notes and dramatic dry-downs. The brand's fragrance development focuses on creating memorable scents that match the visual impact of its fashion collections, resulting in fragrances that tend to be long-lasting and projection-heavy rather than subtle or understated.